Fashion Gate was new fashion community website has to be designed to suite the taste of fashion designers and fashion lovers. Making use of complicated animated visual effects to attract the viewers and maintain good performance in the same time was a huge challenge. To solve the issue, the decision was made to make the graphical objects with vectors and shapes and replace the frame by frame animations with an algorithm to animate the objects to reduce the required memory and minimalize the overall project size.
The website layout was designed in Adobe Flash and the algorithm was written in Action Script to ease the animation and reduce the project size. As the result the loading speed of the website was very impressive and the overall project was to standard of the client.